Established in the year 1988, we “Mitticool Clay Innovation” have successfully emerged as a major manufacturer, wholesaler, retailer, and exporter of high-quality Earthen Refrigerator and Water Filter. Offered products range consists of Earthen Refrigerator, Earthen Water Filter, and Earthen Cookware. These are manufactured using the quality tested resources as per quality norms under the direction of experts. Also, our range has acknowledged due to the features like steady strength, easy to use, strong construction, and durability.
We are supported by an ultra-modern infrastructure. Moreover, our products meet the top level of quality standards. Our qualified and diligent personnel always satisfy patrons by offering regular as well as the customized range of earthen refrigerator and water filter. Further, to provide complete value for money, we assure that our earthen refrigerator and water filter is suitably packed and delivered to meet time schedules.
Under the headship of our mentor Mr Raja Prajapati, our organization is famous in this competition domain. He possesses the deep knowledge that helped us design immaculate products for the clients.
MittiCool is the brainchild of Mansukhbhai Prajapati, who hails from Wankaner, Gujarat. Mansukhbhai was born in a potter’s family. However, his parents had to quit the pottery business due to financial troubles. A paucity of funds forced him to drop out of school and work at a tea stall his father had set up for him. However, Mansukhbhai was driven by his passion to revolutionize the world of pottery with modern manufacturing techniques.
Despite discouragement from his family and limited financial resources at his disposal, Mansukhbhai laid the foundation of MittiCool by starting a manufacturing unit for clay tawas. The massive 2001 earthquake that devastated the Bhuj region of his home state was the true turning point in his journey. Looking at the plight of people running from pillar to post for basic necessities such as clean drinking water, he conceptualized the clay refrigerator, which is a flagship product by MittiCool. It was the first concrete step in setting up a house of innovation that MittiCool and its products are synonymous with today.
Having gained a sound knowledge while working in the pottery unit, the desire to start an enterprise of his own started to grow in Mansukhbhai mind. During his childhood, he saw earthen pans/hot plates (locally termed as Kaladi/Tavdi) being manufactured manually on the potters wheel (locally termed as Chhakdo). Using this, one person can only make about 100 units per day. He had seen roof tiles being manufactured in large quantity on hand press, which made him think why cannot earthen pans be made the same way?
In 1988, he left his job and took a loan of Rs 30,000 from a money lender to start his own earthen plate manufacturing factory. He purchased a small piece of land for the factory, dyes and presses, soil mixing machine, electric potters wheel and other scrap objects. Then he modified the roof tile making hand press and developed a hand press machine having capacity to produce 700 earthen pans per day